14 de Junio de 2020. 6:49 pm.
Guadalajara, Jalisco, June 14 2020 - The Academy of Mexican football is proud to announce a new chapter in its rich history with Grupo Charly as its official kit sponsor for both the men's and women's teams.
Charly, a Mexico-based company which started more than 70 years ago as a family business, has grown over time to become the leading Mexican brand in terms of sales in the country thanks to its high quality footwear and sports textiles made available to over 150 stores nationwide.
Since breaking out into the soccer industry six years ago, Charly has quickly become one of the most popular clothing brands in the league, dressing six of Liga MX's 18 teams, more than any other kit sponsor.
Charly's products are also available for purchase in the United States, and Atlas FC fans abroad will soon have the opportunity to buy official products to support their favorite team from afar.
"As two Mexican companies who seek to generate a positive impact through sport, this strategic alliance goes beyond the commercial aspect," said Atlas FC Executive President Pedro Portilla. "We know that with Charly, we can work together through our various lines of action to have an impact on the lifestyle, identity, health and values of our society."
Charly will introduce its first-ever Atlas FC kit to ring in the start of the 2020 Apertura this Summer.
Atlas FC Communication